In-depth and actionable marketing insights

web push performance in ecommerce
Web push notifications performance in 2022 [e-commerce market]

Throughout 2022, it became evident that numerous online enterprises, including e-commerce, are progressively utilizing web push technology. This innovative tool serves a crucial role in their digital marketing strategy, diversifying communication channels for many companies. Our team conducted an in-depth analysis of all campaigns executed by our e-commerce clients during 2022, yielding valuable insights and conclusions.

Web push in digital publishing 2022 report
Web push in digital publishing 2022 report

Amidst the dynamic landscape of online publishing, web push notifications remain a dependable means of delivering customized messages and compelling prompts to a vast audience. We have collected data on web push usage from our clients' projects spanning different themes, regions, and sizes. This provides valuable insights into the world of online news publishing, which we would like to share in this report.

web push notifications tracking google analytics ebook
Web push notifications tracking in Google Analytics

Tracking your marketing efforts and understanding your audience is important. It is the first step that leads to control and eventually to improvement.

In order you achieve better results with your web push campaigns we prepared a detailed guide about how to track notifications performance in Google Analytics.

The e-book covers Key Performance Indicators that are important for every online store.

Test web push on your website

Get started for free

The trial version includes all features

European Funds banner